Insights on Creating Compelling Video
Why Non-Profits Need Marketing (And How Video Can Help)
Non-profit organizations are often driven by a noble mission: to make a positive difference in the world. Whether it’s fighting poverty, promoting education, providing healthcare or supporting human rights, non-profits have a lot to offer to their communities and beyond.
Maximizing Your Trade Show ROI: How Testimonials Can Drive Sales and Engagement
As a video production company owner, I've been hired for many different projects over the past 30 years. One job, in particular, stands out to me - it was for a manufacturer of bovine ultrasound machines for vets. The machines were unique and expensive, with a price tag of around $10,000…
Videographer vs. Cinematographer: What's the difference?
The distinction between the two roles was largely based on whether you were shooting on videotape or film. However, as technology has evolved and the industry has transitioned to digital formats, the differences now lie in the unique skills and challenges that each role brings. In this post, I'll dive into the art and skill behind both videographers and cinematographers…
Creating Stunning Time-Lapse Scenes with Motion Blur
Time-lapse photography is a powerful tool in video production that can add a dynamic element to your story. At Creative Images, we understand the importance of using time-lapse to enhance our productions and captivate our audience. That's why we use a unique technique that creates motion blur in our time-lapse scenes. In this blog post, we'll discuss the advantages of this technique and how it can add value to your production…
12 Less-Obvious Tips for Producers to Conduct Successful Interviews in Video Production
Interviews can be a vital component of any video production. They provide a platform for experts, witnesses, or people with first-hand experiences to share their insights and perspectives on a particular subject. However, conducting an interview is not just about asking questions…
How Much Does A Professional Video Cost?
How much does a video cost? It's a common question, but the answer is far from straightforward. Video production costs can vary widely based on factors like complexity, production quality, and the number of filming days. But the real question businesses should be asking is not how much a video costs, but rather how much they should pay for a video…
The Dos and Don'ts of Corporate Video Production
If you're looking to produce a corporate video yourself, it's important to keep certain dos and don'ts in mind to ensure that your video is effective in communicating your brand's message to your target audience. While corporate video production can be challenging…
30 Ears Ago: A Cautionary Tale of Audio Recording
Once upon a time, in a world where flannel shirts and acid-washed jeans were in fashion, a friend in this video production business, shared a very important tip about audio recording: “If audio matters, always wear headphones.”
Bringing Nostalgia to Life: A Recent Video Production for a Beer Box
At Creative Images, we specialize in creating high-quality video content, even with limited budgets. A recent project, a 60-second commercial for a Beer Box, is a testament to our ability to produce meaningful and impactful content…
The Power of Versatility: Why Our Cheapest Cameras Produce Some of Our Best Footage
As a video production company, we have a wide range of cameras at our disposal, from high-end professional cameras to compact action cameras and drones. While our professional cameras are undoubtedly the workhorses of our setup, it's worth mentioning that some of our favorite scenes have been captured using our cheapest cameras…
5 Ways Video Can Boost Your Business
In today's digital age, businesses need to leverage all available tools to attract and retain customers. One such tool is video. Video has become an increasingly popular way for businesses to convey important information about their products and services. Here at Creative Images, we've seen firsthand the power of video and how it can help businesses succeed. In this post, we'll explore how videos can boost your business and share some insights from our experience as a video production company…
Unleashing the Power of Cinematic Drone Footage: Navigating FAA Regulations
Drone technology has revolutionized the world of video production, enabling filmmakers to capture breathtaking aerial footage that was once only possible through extremely expensive helicopter rentals. As the popularity of drone technology has increased, so too have the regulations surrounding its use…
Creating Professional Videos on a Budget: How Creative Images Can Help
Making a professional video doesn't have to break the bank. At Creative Images, we understand that many businesses and organizations have limited budgets for video production. However, that shouldn't stop you from creating a high-quality video that can benefit your business….
Filming in 4K at 120 fps is Now Available
Having the capability to film in 4K at both 30 fps and 120 fps offers versatility in your project. While both options have their benefits, there are certain situations where filming in 4K at 120 fps can add a special touch to your video production…
Crafting Effective On-Camera Copy: Tips for Writing for a Teleprompter
When it comes to creating copy for on-camera presentations, there are important differences to keep in mind compared to writing for print materials. The goal with on-camera copy is to create a natural and conversational tone…
Maximizing Your On-Camera Presence: Tips for Reading from a Teleprompter
As a professional video production company, we understand the importance of a strong on-camera presence when promoting a product or service. One crucial aspect of this is reading from a teleprompter effectively. In this blog post, we'll share some tips to help you make the most of your time on camera and effectively promote your product or service…